It depends upon what you sell in your eCommerce store. Like t-shirts, it is usual to show them in square boxes. If you are trying to create a brand or logo, the whole design itself is better. Furthermore, if you have funny images or one line, you better inbox them. Therefore, the main reason behind designing is to differentiate yourself from your competition. Ultimately you have to convert visitors into buyers regardless of what design convention you prefer. Top 6 Tips To Make Ecommerce Homep