Personalization isn't a luxury anymore. It has become a necessity. From apparel to pillows, product customization has paved its way to a vast catalog. However, a few years ago, digital technology was not as state-of-the-art and not in the control of any small business owner. It was not "common" or "accounting. " The advent of digital technology has made product personalization popular. It has touched all corners of an organization, whether small or large, online or offline, solo or partnership.