News & Insights

Curated guides and insights into the decoration and apparel industry.


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Print order fulfillment is quickly becoming the latest rage among new entrepreneurs who want to get into the decorated apparel business without much investment. Many entrepreneurs who have marketing and advertising skills but don’t have enough capital to invest in full-scale t-shirt printing, warehousing, etc., go for print fulfillment services. The concept is simple –

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Selling custom promotional products is a profitable business. You will need to find an established direct sales dealer or franchise, or start your business from scratch. To sell customized promotional products, where your customers can write names or apply designs for advertisement or gifting purposes, all you need a promotional product design software(we recommend Imprintnext).

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Selling custom office stationery products typically includes business/visiting cards, pens, flyers, pins, stamps, booklet, notebooks, calendars, and more. If you think to sell office stationery products, you can make money by charging customers for material, labor, shipping, and, printing custom stationery products. On average, with a small business, you can easily generate a profit of

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Custom printing involves a little complex process compared to the regular e-commerce business. In addition to the conventional steps followed in the online business, you add a custom printing set-up with product design software. That can be costly and needs medium to heavy investment with space to set-up the print machinery. Screen printing has been

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Mass customization is all about producing products and services for the wide market, but products/services should meet specific customer needs after customization. It is both a marketing and manufacturing technique that uses custom-made products and low unit cost to deliver built-to-order products and services. With this, the consumers get exactly what they want at a

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Businesses selling shirts to handbags and even consumer packaged goods realize the importance of letting buyers design their own products. According to research by Deloitte, nearly 40% of consumers are saying they have an interest in personalized products and services. One in three consumers is interested in personalized products, whereas 1 in 5 customers is

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