Curated guides and insights into the decoration and apparel industry.
Personalization isn’t a luxury anymore. It has become a necessity. From apparel to pillows, product customization has paved its way to a vast catalog. However, a few years ago, digital technology was not as state-of-the-art and not in the control of any small business owner. It was not “common” or “accounting.” The advent of digital
It is not a good idea to have music that auto-plays as soon as someone opens up your website. Suddenly, when the music starts playing, anyone in the office or a public place may suffer problems. Most people close the browser instead of closing the page as sites have no way of turning off the
Small businesses are riddled with problems. A small-business owner’s days go by, struggling with its finances, marketing its brands, finding suppliers, communicating with customers, and more. Too big a challenge, the company crumbles; too little a challenge, the company doesn’t progress. So, how do you keep your company prepared to face today’s modern challenges? Here
Office stationary is a common demand among companies who typically order in bulk. In the old way, a company has to physically walk over to a print shop and order all the office stationery it needs for their promotional products. They would typically need more than one products which are to be designed separately and
Color separation software can cut down the time spent preparing the artwork in any shop. That is to say, and the separation studio helps those who are not much proficient in software designing. Even the most advanced graphic designers can decrease the time they spend separating artwork. Therefore, if you are willing to invest in
Sublimation printing machines come in various sizes and functions based on industrial or home production purposes. If we look into home production, i.e., desktop sublimation printers are categorized into adaptive or integrated systems. It comes with sublimation ink to print a graphic on standard paper. However, the sublimation ink is chemically different. While the ink
Prestashop is purely for eCommerce websites, while WordPress is good for blogging. You can also set up a blogging website with Prestashop, but the setup process is lengthy. For a larger inventory of products, Prestashop is more powerful than WordPress. Moreover, it is a robust eCommerce platform. Whereas WordPress is also good to start a
Search engine marketing(SEM) is a digital marketing technique that increases your website’s visibility in Google Search results or Search Engine Results Page(SERP). The SEM primarily involves the promotion of websites in SERPs to optimize the brand presence and increase traffic. The basic difference between Search Engine Optimization(SEO) and Search Engine Marketing(SEM) is SEM is a
Businesses often go for trade show supplies only a few times a year, and for that, they have to struggle to get it done when opting with the traditional method. Today’s entrepreneurs need their trade show supplies spot on time, and they can’t afford to lose them. On the other hand, physical stores are getting
For the last 30 years, plastisol inks have been a pillar of the textile screen printing industry. While in certain applications such as high solids acrylic (HSA), silicones, discharge, and modern water-based inks, innovations are common, plastisols are still the go-to option for most of the impressed sportswear industry. The plastisol screen-printing inks manufactured today
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