News & Insights

Curated guides and insights into the decoration and apparel industry.


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Mass customization is all about producing products and services for the wide market, but products/services should meet specific customer needs after customization. It is both a marketing and manufacturing technique that uses custom-made products and low unit cost to deliver built-to-order products and services. With this, the consumers get exactly what they want at a

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Businesses selling shirts to handbags and even consumer packaged goods realize the importance of letting buyers design their own products. According to research by Deloitte, nearly 40% of consumers are saying they have an interest in personalized products and services. One in three consumers is interested in personalized products, whereas 1 in 5 customers is

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You need money to start a print-on-demand business. But there are specific free sites you can make money, i.e., without investing in resources. For example, if you get a platform that won’t charge you anything where you can sell custom decorated apparel like t-shirts for free, it won’t be a good place to start. Yes,

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Social media is one of the alternate sources of traffic other than Google. When you are into the social media game, you need marketing tools to manage your activities. More than that, you need automation, analytics, competitor analysis, and a lot more. So, today, we are here with a list of 13 social media tools

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