How Customized Activewear Is a Breakthrough for Apparel Industry?

by Kevin Cook| in Printing Guide on March 17, 2022 2464 /

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Last Updated on: 30th March 2024, 06:58 am

The amalgamation of sportswear and casual wear is called activewear. We know that working clothes or office uniforms and activewear previously had their purpose, distinct style, place, and time to wear it.

It was not unusual for people to come home from the workplace and change to more casual clothing. Nevertheless, the distinctions are blurred by increasingly casual workplace dress codes, societal emphasis on fitness, and a modern emphasis on fashionable activewear.

Golf shirts are rising now in Conference space, store cross-trainer, and nearby restaurant yoga leggings.

Reasons to Sell Decorated Active Wear:

The top reasons to sell decorated activewear are as follows:

1. The Demand of Activewear in Millenials:

No demographic is driving this trend more than Millennials. Born between the early ’80s and mid-’90s, this group has come of age at a time when workplaces are more casual, and interest in physical fitness is at an all-time high.

With Millennials estimated to comprise almost 25% of the U.S. population, it’s no wonder that this group is seen as the main force driving the popularity of everyday athleticwear. This market reached more than $45.9 billion in U.S. sales.

2. Why is Athleisure popular?

Comfort, ease, and elegance – all interwoven – are the key factors behind athletics’ success. Activewear is lightweight, comfortable, and publicly accessible than pajamas, but you feel like you wear pajamas,

Shirts, skirts, jackets, and shoes made from lightweight molded materials such as spandex and other plastics take advantage of durable, versatile, and functional fashion norms. The long-dominated casual wear T-shirt combination has provided for even more fashionable fabrics and styles.

3. Activewear is adaptable to the various occasion:

The fusion of sport and casual wear is largely due to Millenniums’ focus on the good life. It increases your dedication to health and fitness by incorporating physical exercise into daily activities, not a hobby or a workout, but part of a lifestyle

Fitness centers and yoga studios, and juice bars offer healthy options and even fast-food restaurants. It’s no longer possible to provide different clothes for work, practice, and social life, and the technical side of athletics helps the three combine.

Antimicrobial, breathable, wrinkling and sweat-wicking fabrics offer comfort and quick transition to daily life.

4. Activewear is fashionable and suitable to wear:

Combining shape and function also forms part of the appeal of activewear. Millennials tend to perform as much as they do while dining out. And trendy apparel allows fashionable workouts to perform in the gym and on the street.

Throughout the years, fitness equipment has been super trendy, so it is easy to look comfortable and combine with zero effort.

It is also fashionable to combine sportswear with other clothing types, allowing athletics to be incorporated in casual wear.

Yoga pants can be paired with a sweat jacket, a blazer, and even with boots, depending on the case, as a key component of the athletics trend for women. And you’re equally likely to wear a golf shirt.

It is also fashionable to combine sportswear with other clothing types, allowing athletics to be incorporated in casual wear.

Yoga pants can be paired with a sweat jacket, a blazer, and even with boots, depending on the case, as a key component of the athletics trend for women. And you’re as likely to see one with slacks and the button-down shirt with a golf shirt paired with khaki and athletic shoes at work.

5. How is Selling Decorated Activewear apparel?

Athletics can be a lucrative addition not just for sports-centered companies but also for every fashion shop because of a wide demand and popularity that does not appear soon to be diminishing.

Custom activewear is an excellent option for brand awareness in advertisement markets and additional selling such as exercise equipment and Spiritwear on the team market. Its flexibility and acceptance in the health, public, and workplaces.

6. Which is the right print Method to Decorate Activewear?

Screen printing was a common alternative for activewear printers. Heating is inexpensive when it comes to printing.

Polyester is the preferable fabric to make athletic apparel, moreover, with dye-printed colorful designs. Customized and personalized elements shall be sufficiently low at temperatures not to damage the clothing. It can extend over the material and be dye-resistant.

Because of its tensile extensibility and teasing properties, silicone inks were a popular choice for screen prints, but their cost, particularly for short runs, may be prohibitive.

7. Affordable-heat printing:

The heat printing option exists, such as one that enables silicone inks to extend and block. But it should be cut on a vinyl cutter and applied with a heat press.

It is applicable at 285 ° F, which makes it appropriate for performance fabrics based on polyesters. A heat transfer vinyl that has high tension and rebounding. Apply it at a temperature of 280 ° F is another choice for a vinyl cutter.

And then print the numbers with water-based ink by a supplier and have a coating of specially formulated tint blocking material. At temperatures as low as 275 ° F, apply to a good stretch and rebound with a soft palm, making it suitable for sublimating hot-sensitive clothing.

Final Words:

Rather than just temporary clothes, the analysts accept this current trend, which gives it staying power in the clothing industry due to its comfort, style, and convenience.

It is worth seeing this trend because of its success, flexibility, and positive nature. Not just it helps sportswear dealers prosper, but it also helps their customers look good and remain at ease.

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Related Topics activewear apparel clothing custom activewear diy diy activewear Fashion fitness sports